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    INTERIOR DESIGN - WHAT TURNS A RESIDENTIAL SPACE INTO A HOME? HYUNDAI MOSTRA BLACK 2011 - INTERACTIVE ENVIRONMENT BY ESTUDIO GUTO REQUENA Video Link http://vimeo.com/26053412 What turns a residential space into a home? Its decoration? Its objects? People sharing the space? Memories stored in it? Visitors of “Hyundai Mostra Black” exhibition were asked to answer this question through twitter, thus collaborating in the formation of the interactive wallpaper, one of the space’s main features. Interactive environment “What turns a residential space into a home?” aimed at instigating visitors to reflect on the significances and subjectivities associated to our homes. Upon invitation to create the entrance of the exhibition, Estudio Guto Requena faced the perfect scenario to pose the question. The former residence of the family of João and Amélia goes back to a relevant period in the history of Brazilian design. The neo-classical house was projected by French-born architect Jacques Pilon, who, alongside Gregori Warchavchik and Rino Levi contributed to the constitution of modernist Brazilian and São Paulo architecture, exemplified in building such as “Paulicéia”, residential building in Avenida Paulista, and Mário de Andrade Municipal Library. In the Entrance Hall, a large sign invited visitors to answer the question: “What turns a residential space into a home?” by sending a text message or twitting. The ambient featured a red volume, with its form generated from the extruded contour of a traditional house. The volume spread all over the entrance area; its openings directed the visitors’ eyes to the interesting features of the building. The structure itself framed pieces of history of the property and family; objects which were left behind revealed memories, such tiles painted by the former occupier, featuring the family coat of arms. These forgotten objects, which became fundamental pieces of our narrative, were found abandoned during the works. Objects tell stories; if they are good stories, than they are good design. Visitors visualized upstairs their answers to the question “what turns a residential space into a home?” on an interactive digital wallpaper. Recurrent words got special relevance, thus grew and behaved differently from other words. Sensors spread on the floor detected the vibration of the visitors; this information was projected to the wall, thus stimulating new behaviors. The wallpaper added a virtual instance to the environment, catching the visitors’ attention to the fact that our spaces are getting more hybrid by the minute, somehow analogic and digital at the same time, somewhere between atoms and bits. The narrative ended in the women’s public restroom. The finishing of the entire ceiling and of parts of its tiled wall and floor was removed in order to reveal its structure. The room took on an oneiric atmosphere, where sanitary props talk to the visitors upon touch, revealing the thoughts of different people on the question “What turns a residential space into a home?”. Actors, musicians, designers, business men, celebrities and ordinary people shared their opinion. A central luminaire was composed by original lamps from other rooms of the house. Would an interactive environment catalyze a house into a home? How can architects create a blank, open, adaptive space, ready to be easily transformable by its owner? If time turns a house into a home, could new digital technologies contribute to the diminution of this time? Could they add new layers of meaning to our spaces? Design: Estudio Guto Requena Interaction: Radamés Ajna, Rodrigo Bellotto, Edgar Zanella, Thiago Hersan Photographer: Fran Parente Completion: June 2011 Read Less