Under the employment of Thomson Reuters, Christopher Yin custom designed and animated an interactive flash microsite for Yum Brands. This included a fully animated rendition of The Cat in the Hat with a coriagraphed narration by Justin Bieber for the entertainmen of Pizza Hut's, BookIT Reading program. This was distributed nationally by all enrolled schools accross America. Resulting in a over 500,000 unique views.

Along with the animated short, this interactive player containd an interactive book. Parents, teachers, and children could read along with Justin Bieber as if they had a real book right infront of them.