"The History of Perl Mortgage" infographic was featured in the brand's monthly e-newsletter that I dispatched on behalf of the loan officers. Launching just once, the email was sent to 100+ unique lists totaling 40,000 subscribers. Designed and developed the "Knowledge Center" microsite which also acted as the infographic's landing page (as shown in the above photo.)
Role: Designed the infographic, landing page and email. Set up dynamic content and launched the email via the ESP.