Packaging Design | 翌耕手工皂
手工皂是使用天然油脂與鹼液,用人工製作而成的肥皂。基本上是油脂和鹼液起皂化反應的結果,經固化、熟成程序後可用來洗滌、清潔。​​​​​​​
-
我們的客戶 - 台灣從事手工皂製作和銷售試圖將品牌形象重新設計包裝,將設計定位在“純粹”。
我們提出了一個簡單的概念,即通過設計推出品牌形象並捕捉年輕市場。 透過包裝盒挖洞呈現肥皂不同顏色,構成整個視覺的特別性,產品背後的將純粹、簡單的重要性放大。白色是該包裝的主要顏色,因為我們相信設計是襯托產品的價值。
散發出人們現在追求簡單質樸的意象。
-
為實現這目標,我們使用Original Arjowiggins 英國系列的紙張。
作為精加工細節,我們決定全程使用燙印在箱子的某些區域增加層次。
為了每個產品別都有它的特殊性,因此盒子上挖洞呈現出每個產品的顏色,用於區分產品的不同並讓消費者快速識別產品。

Hand Soap is a soap made by hand, which uses natural oil and lye. Basically is the result of the saponification reaction between grease and alkaline solution that can be used for washing/cleaning after curing and ripening. 
Our Client- Who based in Taiwan, is engaged in the production of soap and in an attempt to repackage their brand image as well as their product packaging with the design direction - “Pure”. 
We had proposed a simple concept which is to launch and target the youngest market. Throughout the holes that designed on the packaging Is to differentiate the different colors of the soap and to capture the best visual from the whole vision as in to bring out the importance of purity and simplicity behind the soap. 
White color is the main color of the whole packaging design because we believe that it’s the best way to present the value of the product, which is purity and simplicity.  To achieve our goal, we decide to use the Original Arjowiggins UK series type of paper. For the finishing details, we decided to add some layers to certain areas of the box by using Hot Stamping. To have its particularity, we make the box with holes to present the color of each product as well as to allow the quick identification of the consumer.
-
Creative Director | Kevin Lin
Designer | Kevin Lin
Photographer | Férguson Chang​​​​​​​
Paper | 長瑩國際股份有限公司
Print | 金彩包裝
Client | 翌耕工作坊
-
2019
Packaging Design | 翌耕手工皂
1,020
8,919
49
Published:

Packaging Design | 翌耕手工皂

手工皂是使用天然油脂與鹼液,用人工製作而成的肥皂。基本上是油脂和鹼液起皂化反應的結果,經固化、熟成程序後可用來洗滌、清潔。 ​​​​​​​我們的客戶 - 台灣從事手工皂製作和銷售試圖將品牌形象重新設計包裝,將設計定位在“純粹”。 我們提出了一個簡單的概念,即通過設計推出品牌形象並捕捉年 Read More
1,020
8,919
49
Published:

Tools

Creative Fields