Designer | Heejae Choi, Angie Kim, Kyungtae Kim
Degree show project for Hongik University Industrial Design department
AR Outdoor Toy for Kids
Kids nowadays, the 'Digital Natives' are addicted to digital contents and therefore they lack outdoor activities.
Odyssey provide exciting and trustful outdoor play contents based on various fairy tales.
Kids can explore outdoor places through AR lens and find hidden objects. When they find the specific object for each story theme, they can start to play along the story with various motion activities.
The product resembles beautiful curves of the natural objects. Overall shape comes from horn which is widely known as object with mystery and adventurous spirit. The frontal part which is inspired by seashell is where sound comes from and it's made of soft maple wood. This curved device is surrounded with hand strap, enabling kids to hold the product safely.
Kids can follow interesting storyline by interacting with the product. They can explore outer world by completing each different activities. Odyssey enables kids to play outside with their friends or family members with exciting stories which will replace static indoor contents like watching Youtube. Odyssey can create exciting and trustful outdoor activity contents for both children and parents, letting them to be a real hero.
According to the research and interviews, guardians like parents care about safety for kids and they want to take part in their play with direct restriction. When guardians set up the game, Odyssey suggests proper play time for the game theme and excludes unsafe roads from the play zone automatically.
Each colour concept was themed as the Carribean Sea - deep sea, beach sand and tropical toucan bird.