Purpose: The purpose of this piece was to create style frames, and ID, and parts of a tool kit for a cable network as is we were re-branding the network.
Credits: Below is my VH1 Network ID pitch, consisting of 3 style frames, 1 long storyboard, and 3 parts of a tool kit : menu, mortise, and lower third. This project was my creation for the Motion Design Conceptual Development II course taught by Jill Taffet at Ringling College of Art + Design, Fall 2013.
Title: All in the Icons
Concept Statement: Icons are all around us and since VH1 has so many different components the different icons help get them across quickly. While this ID is about the music part of the network there would be 2 more, one about the shows and one for the different things they have on their website.
Above is the evolution of the style frames, below is the end result.
