Challenge Your Limits
Once again, The Concept Stadium was entrusted by Eurosport, a local sports retail brand to conceptualise and execute a campaign for people to ‘Challenge Their Limits’ by adopting an active lifestyle.
The campaign included the endorsement of celebrities promoting inspirational messages on social media channels of such influencers, out of home visuals such as billboards and bus shelters, as well as in-store signage.
Athletes and other personalities also shared their experience on how to maintain a healthy lifestyle through an AV production.
