國立臺北藝術大學 –
IMPACT 硬派招生
IMPACT是國立臺北藝術大學跨藝合創音樂學程的招生識別，客戶希望表現跨界藝術的個性與學程專業感。
火龍果撞水蜜桃、子彈列車撞子彈、星球撞保齡球、汽車撞飛碟，透過毫無關係的日常物件碰撞，產生有趣、難以意料的驚喜火花，作為跨界藝術的象徵，色彩上以螢光的桃紅色創造視覺張力與奇想氛圍，以及與螢光綠色的碰撞，傳達藝術音樂創作的實驗精神。刻意巧合地選用impact字型表達主題，同時展現硬派個性。
火龍果撞水蜜桃、子彈列車撞子彈、星球撞保齡球、汽車撞飛碟，透過毫無關係的日常物件碰撞，產生有趣、難以意料的驚喜火花，作為跨界藝術的象徵，色彩上以螢光的桃紅色創造視覺張力與奇想氛圍，以及與螢光綠色的碰撞，傳達藝術音樂創作的實驗精神。刻意巧合地選用impact字型表達主題，同時展現硬派個性。
IMPACT is a recruitment identity of the "Interdisciplinary Multimedia Performing Arts Collaborative Technology Music Program" of TNUA to present the personality and professionalism of interdisciplinary art. Hence, it is symbolized by the interesting and unexpected sparks resulted from the collision of two irrelevant daily objects, such as the collision between dragon fruit and peach, bullet train and bullet, planet and bowling ball, automobile and UFO.
Visually, fluorescent magenta is used to create visual tension and a fantasy ambiance, then collides with fluorescent green to express the experimental spirit of art music composition. The sans-serif typeface, Impact, is also meticulously selected to reflect the subject's hardcore style.
Credit:
Client: 國立臺北藝術大學
Project Director: Chi-yao Tang
Design Manager: Hsiang Chia Wu
Art Director: Burusu Huang
Designer: Burusu Huang、Xin
Print: 易加印刷 Sam Hsiao
Client: 國立臺北藝術大學
Project Director: Chi-yao Tang
Design Manager: Hsiang Chia Wu
Art Director: Burusu Huang
Designer: Burusu Huang、Xin
Print: 易加印刷 Sam Hsiao
