Naiane Fiorin is positioning herself as a personal finance specialist. Her main purpose is to support self-employed professionals and individuals to organize their financial management.
Naiane wants to start corporate workshops about financial education focused on teaching and helping employees.
From an early age, individuals are very used to the study of numbers and mathematical operations. Although, few of them can find financial freedom due to lack of organization and planning.
Through lines and blocks, we've built a modular concept inspired by financial tools, which makes the universe familiar and inviting to the public.
We designed the main visual element of the new brand around the fact that the individuals always need to give importance to organization and planning over financial life.