Papayo! Gourmet Sauces Packaging
PAPAYO! GOURMET SAUCES.

Nomenclature, Identity + package design for a line of Caribbean sauces.
The Papayo! brand highlights the vibrancy of Caribbean cuisine utilising a catchy and stylish identity with international appeal. 
Caribbean food is as diverse as its people. Meals in the Caribbean are typically a social affair. Home cooked “Sunday lunch”, roadside street food or a night out, the experience is best shared. Conversations are animated and loud. The dishes... A culinary bacchanal of colours, flavours and smells. 
Papayo! is a toast. Whether cooking in or dining out, Papayo! is a celebration of an exciting experience for the taste buds and a wish for that lingering feeling of satisfaction after a great meal. Papayo! can be used either at the opening or closing of a meal.

 
The standout feature of the Papayo! packaging is a diecut body label along the seam.
The ends, which never meet, wrap the bottle forming a silhouette in the negative space. The tree shape was chosen to create the atmosphere of Caribbeandining; alfresco style.
TEAM
Creative Direction: Jeunanne Alkins
Graphic Design: Shelley-Ann Scott De Melliac
Nomenclature / Copywriting: Jeunanne Alkins
Photography: James B. Solomon
Papayo! Gourmet Sauces Packaging
8
177
1
Published:

Papayo! Gourmet Sauces Packaging

Nomenclature, identity and packaging design for "Papayo!" an exotic line of gourmet Caribbean sauces.
8
177
1
Published:

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