Les Baguettes Magiques – Branding
I imagined illustrations made by hand with pastel and Chinese ink.
This year's concept is to promote sharing and conviviality around a table.The Chinese Gastronomy Festival, "Les Baguettes Magiques" took place in Lyon from 24 September to 2 October 2019. A week of gastronomic strolls, culinary encounters and tastings to celebrate Chinese cuisine in all its forms!
This year's concept is to promote sharing and conviviality around a table.The Chinese Gastronomy Festival, "Les Baguettes Magiques" took place in Lyon from 24 September to 2 October 2019. A week of gastronomic strolls, culinary encounters and tastings to celebrate Chinese cuisine in all its forms!
For 10 days, French and Chinese chefs collaborate to offer a unique gastronomic experience in the city, Chinese designers come to present their products for the first time in France and tasting workshops are organized for young and old.
For this 4th edition, I was able to collaborate with the Extra agency to create visuals for all communication media. I imagined illustrations made by hand with pastel and Chinese ink.
This year's concept is to promote sharing and conviviality around a table.
This year's concept is to promote sharing and conviviality around a table.
THANK YOU !