5 SEO Tools The Professionals Use And Their Uses
5 Awesome SEO Tools The Professionals Use And Their Uses
If you want to develop your career as a digital marketing expert, you would be using several online tools and platforms to achieve the best results. Search Engine Optimization is a complicated field where there are changes and new elements being introduced every year. While some tools fall behind in their efficiency and popularity; others gain more significance and popularity over time. If you are pursuing any professional SEO courses; it is best to be aware of the different tools of the trade and how to best use these resources.

Here are 5 awesome SEO tools and their practical uses on the job -

1 - Raven Tools: This is primarily a site auditor program that is very intelligent and savvy in analyzing a website and determining issues that may be slowing down your SEO achievements. While not necessarily a part of the syllabus in most SEO courses (or anywhere else); it is a revealing tool which you can use to strategize a better plan for mobile or desktop based SEO empowerment. It may be a paid program, but is actually worth the cost!

2 - SimilarWeb: SimilarWeb is a great information platform that compares your website to several different websites within your category. Few other programs can provide such accurate comparative analysis about competition, and it is only possible because of a medium as resourceful as the internet. SimilarWeb can be used to collect very important metrics about internet usage in your genre, keywords used by your competitors, and give you a better insight about the actual conditions of the current online market!

3 - Hootsuite: One of the oldest SEO / SMM tools used on the internet, Hootsuite is often well discussed in most professional SEO courses. It is primarily a Social Media management platform, but can also be utilized to analyze your SEO rankings by monitoring the presence of your website according to conversations and discussions on Social Media platforms. It is a great way to identify and select a specific target market over the vast internet.

4 - RankTrackr: If you want a tool that can accurately analyze real time SEO presence and also research your keywords and website rankings, RankTrackr is a very dependable resource. It is well used by SEO experts to better analyze your strategy, determine the use of keywords, and help you better understand how your SEO plans have progressed over time. It is a very handy online tool to help you understand where your search rankings are at the present time, and how addition or elimination of certain elements may affect the search results.

5 - Ontolo: If you have enrolled in any certificate SEO courses, you must learn how to use programs like Ontolo. It is a great program to find quality prospects for better developing your website's linking with online media platforms. It provides resources for backlinking, locates guest blog spots which you can use, and other marketable content. Ontolo also provides graphs to help you determine how such activities have affected your web presence.

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5 SEO Tools The Professionals Use And Their Uses
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5 SEO Tools The Professionals Use And Their Uses

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