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    To make the experience of using Stagecoach buses more enjoyable and less frustrating, a mobile app is made for Stagecoach users in Manchester to … Read More
    To make the experience of using Stagecoach buses more enjoyable and less frustrating, a mobile app is made for Stagecoach users in Manchester to find the current location of the bus their waiting for using the GPS system. Timetables and bus route information is also available with upto date traffic news and breakdowns. An advertising campaign is supported with a core message of "We'll get you there". As the app is made to give the user a sense of confidence of the bus arriving, photography is supported to deliver the key message of app's purpose. Read Less
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