Full Case Study of SL Travel Logo
Objective
SL Travel is a personal local traveling channel in Sri Lanka. The task was to design a logo that describes the meaning of the channel and the environmental beauty of the country of Sri Lanka.
Design Approach
Since this logo relates to the traveling category, I designed the logo with the mix of a mountain and an Elephant. The reason to add a mountain and an elephant was there are lots of attractive mountains in the country. Furthermore, the elephant is one of the most popular animal which attracts tourists most. Therefore, by combining the above cases, The final logo is designed.
