Unce Upon a Time, the high school.
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Collaboration between Reebok and "Yo fui a EGB", a nostalgic blog from Spain that recovers objects, games, tv series from the 80s and 90s. As a Classic, Reebok created an engaging content for the target around the 30s: a trip along your school days.
A time travel that combines the mythical Reebok Sneakers with the items that ruled the playground.
Client: Reebok & THD Coated
Interactive content here: