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    Reflecting the fashion label’s ‘no rules’ approach, we used a fold out format that inspired discovery, conveyed movement, and could be navigated … Read More
    Reflecting the fashion label’s ‘no rules’ approach, we used a fold out format that inspired discovery, conveyed movement, and could be navigated by readers as either a booklet or poster. Using fluid movement and artist's props in the theme of an artistan's studio, the photography captured the brand’s attitude of ‘liberation’. © Elmwood Design Read Less
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Created at Elmwood Melbourne with Kevin Blackburn, Justine O'Brien and Nina Kelly.
Photography by Nick Leary.