KOYA
Mental & Physical Energy Drink​​​​​​​

This energy drink helps to clear your mind, open your consciousness and sharpen your perception. That’s why we made the label clear and concise. We also turned text on package 90˚, so it become wider.

This inverted label motivates a customer to interact with it: either turn their head or turn a can in unusual way.

KOYA contains from natural ingredients so we decided to use the label as promotional material in itself.
It means that we are proud of product composition.



PROJECT TEAM

Сreative Director: Erik Musin
Art Director: Aleksey Zadorozhnyi
Concept & Design: Anna Svarovskaya
CGI: Timofei Popandopulo​​​​​​​

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Choice Studio © 2020


KOYA — Mental & Energy Physical Drink
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50,989
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Published:

KOYA — Mental & Energy Physical Drink

This energy drink helps to clear your mind, open your consciousness and sharpen your perception.
4,892
50,989
89
Published:

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