SMASH Brewery
The Story:
In the world of craft beers, the term "SMaSH" refers to "Single Malt and Single Hop". In the world of Naperville, Illinois, a local pub and wing joint called Crosstown Pub developed a start up brewery and named it after the SMaSH brewing process. The owners asked me to create a logo that would embody their personality and style of beer. And just as the fist seemingly smashes through the logo, SMASH Brewery was born.
