Yun Shan Tea | Visual Identity Design
朝露、雲霧,是高山給茶農的小情歌
做夥泡茶,飲一首鮮摘的春天


冷冷的山頭,暖暖的掌心
厚實粗糙的手,捧著一株株鮮嫩

每一株嫩芽都是初戀,難以捉摸卻無可取代
在微型氣候中成就獨特的甜



Yun Shan Tea | Visual Identity Design
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做夥泡茶,飲一首鮮摘的春天

披著清晨的朝露、頂著山嶺的雲霧,是茶農的浪漫
希望讓包裝本身就是陳列設計的一部分

透過不同角度的組合,將茶園新鮮摘取的印象完整呈現
減少文字資訊,帶著玩心以視覺說故事
讓包裝成為故事與情境的載體


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Taste the spring of high mountain tea

The morning dew and mountain mist are the romance of tea farmers
The hope is that the packaging itself will be part of the display design

Through the combination of different angles, the impression of fresh tea garden will be fully presented
Reduce text information and tell stories visually with fun
Let packaging become the carrier of story and situation

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Yun Shan Tea | Visual Identity Design

Product Concept:Lung-Hao Chiang
Design:Lung-Hao Chiang
Copy:Lung-Hao Chiang
Photography:Lung-Hao Chiang
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Yun Shan Tea | Visual Identity Design
840
7,069
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Published:

Yun Shan Tea | Visual Identity Design

Yun Shan Tea | Visual Identity Design
840
7,069
27
Published:

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