THE GENERAL
The General is a luxury toy car based off the infamous, "General Lee".
The "General Lee", which was a 1969 Dodge Charger, starred in the hit 70'S TV, "The Dukes of Hazzard". It played a lead role as the go to car for the main characters of the show. I chose the "General", because I love the free spirited character the car had in the show, along with its unique aesthetic.
CONCEPT DEVELOPMENT
renders
DPS
Making Final Product.