Pink Head HQ is a culinary hotspot in Malmö started by Wade Brown under the accolade "Sort of asian".
By re-interpreting typically asian symbols like the maneki-neko cat and kaiju monsters in an agressive style I wanted to bridge the gap between asian traditions & contemporary popular culture as well as representing the spicy & experimental cuisine. By using stamps on all print collateral a sense of heritage & history is communicated, while also offering a versatile way of expressing the brand. The solution aims to position Pink Head HQ as the rebelious, up & coming dining experience on Malmös culinary scene.
