Camphora Botánica is a skincare line inspired by natural beauty, that maximize nature’s wisdom, by selecting active botanical ingredients that are both, sustainable and effective, to improve skin complexion. Produced in small batches, in Guadalajara, Mexico.
The packaging finds its voice through a series of nostalgic pencil illustrations of the featured ingredient, while playing balance with the airy typography setting. The logotype is inspired by Cinnamomum Camphora tree, reflecting the founders’ inspiration for the brand. A touch of color identifies each product with minimal details. A custom label is placed on top, to close each box while also differentiate them across the family of products, with a number that hints the order in which each product might be applied.
I developed the packaging design, iconography and the illustrations of each packaging.
Branding project designed at Menta, under the Art Direction of Laura Méndez.
www.menta.is
¡Gracias!
