Tröösik gummy underwear

Packaging


Tröösik is not your regular gummy bear. Nope. It's a three different washing machines filled with delicious, edible and of course clean underwear. 

Name Tröösik comes from Lithuanian slang word "triusikai" meaning underwear. Except it got slight Scandinavian makeover making the name more funny and unusual.  




Inspiration for product came from unlikely source – Bart Simpson himself and his famous phrase "Eat my shorts". So we created gummy candies shaped like various underwear styles. So you can quite literally suggest someone to eat your shorts.


Tröösik gummy underwear
Published:

Project Made For

Tröösik gummy underwear

Creative candy and its packaging design targeted to teen consumers.

Published: