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    Initial rebranding concept began with the Simple Recipe addition. Keeping the brand equity and refining the logo allowed for the addition and the… Read More
    Initial rebranding concept began with the Simple Recipe addition. Keeping the brand equity and refining the logo allowed for the addition and the changes for the puppy line and adding the grain free recipe (Simple Recipe) designs. Creating a simple color coding system that was eye catching and leaped off the shelf. Read Less
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