Desirous to appeal to a new fresh audience Desigual commissioned córdova canillas to take the control of their Instagram feed. 

Following the idea to reset the page every month with a new visual concept,  September started with the word “illogical”.
The theme was Illustrated by creating logical systems, then breaking them thus creating surreal collages and animations.

Dusting off the brand’s creative visual tone, a full instagram feed was designed and packed with arty animations and illogical creatures.