Mikael Forslund's profile

King app icon branding

This was how a few top King games look like before the project started
And voila! Here is the end result once the project was completed.
The King logo
Different King logo executions was made depending on how the icon was cut depending on the platform. At this time, there where only 3 different executions for a King icon. 
Nowadays its even more :)
Appstore     -     Facebook/Youtube     -     Google Play store
Seasonal icons
Another layer of complexity was added since all icons could also have seasonal or event based changes to them
New games
App icons for new games where also created following the same principles
Workflow
A template in Photoshop was created using the Photoshop Generate function. 
The template automatically generates all the correct folders, exporting all icons in all needed sizes and also naming all icons correctly for each platform. Sweet!
Thanks for checking out my project, please hit like 
if you ever have clicked on one of my game icons :)
King app icon branding
Published:

King app icon branding

My work at King where I worked with re-branding the King app icons.

Published: