Featured In
Behance.net
Word.
Branding, Stationery & Web Design
 
 
Word approached us wanting a complete brand identity. We created the concept of "copy with character" and designed a flexible and daring brand around this theme. A primary logo was created using custom blackletter typography, whilst a further three variations of this logo were designed using distinct and different tones of voices to represent the wide variety of copy that Word creates for different brands. A "highlighter" neon yellow was used across the identity to create an unexpected element that sets it apart from its competitors, whilst also hinting at the service Word offers in creating copy that really makes you pay attention.
 
Business cards were letterpressed onto high quality 700gsm Colorplan Bright White stock.
Word.
2724
50179
123
Published:

Word.

Complete brand identity for Word - a copywriting company. Identity is based around the concept of "copy with character" creating a flexible and d Read more
2724
50179
123
Published:

Tools

Adobe InDesign
Adobe Illustrator

Creative Fields

Copyright Info

Attribution, Non-commercial, No Derivatives

Read More