SPICE STORY / brand identity - package design
Spice Story is a Thai brand specialist in Thai herbal beverages that well known across Thai people. Due to high growth of the brand, they launched an organic tea that mixed with Thai herbs and flowers as a new product. The whole element of the package design generates “Modern Thainess”. The illustration produce timeless images that successfully communicate with people and valuable product.
The design of product packaging focus on practicality deals and functionality. The foil stamping technique creates an eye-catching appearance and increase product value with hopefully support the brand to global.
The illustrations on the packaging educated people about various types of unusual herbs in Thailand as well as to create awareness to people about the aesthetically pleasing of Thai product.