ITALIANS FI*ST - LIMITED EDITION T-SHIRTS
ITALIANS FI*ST is a symbolist critique of the abuse of populist languages, spread by far-right movements.
The right arm in greeting shamelessly appropriates religious symbols, orienting future prey of carnivorous plants of all sorts at a geometrically ordered rhythm.
A famous slogan, through an ancient and partially worn font in memory of the progress of history, reveals the real underlying goals of certain politics.
ADVERTISING CAMPAIGN
ITALIANS FI*ST advertising campaign represents the real revolutionary soul of small communities.
Students and temporary workers, migrants, queer and sporting people, who do not tolerate hatred, discrimination, the limitation of rights and personal freedoms, silently occupy the external space of a Church, an ideal place for the dissemination of "sacred" principles which, however, remain too often between "sacred" walls or are reduced to symbols and slogans stolen by extremism.
If it is true that "there is no fashion if it does not take to the streets" the time comes to play on the street.
Pics by Cinzia Incorvaia
Special thanks: Marco, Salvatore, Alessio, Soliman, Muhammed, Roberta, Jessica, Jenny, Gio
OFFICIAL ILLUSTRATIONS AND WALLPAPERS
ITALIANS FI*ST
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ITALIANS FI*ST

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Creative Fields