Client: Beeline
One of the 3 biggest russian telecom companies. In 2005-2007 Beeline was the leader of category in Russia.


"Beautiful numbers"
Brief: If you are Beeline subscriber you can change your number to the "beautiful" one that would be easy to remember.

Credits:
BBDO Moscow
Tanya Moseeva/Yackov Kazhdan
Creative grouphead: Julia Dovlatova
Account manager: Vika Kanina

Metro-sticker "Ostriches"
was in shortlist of 15 Moscow Ad Festival (MMFR, 2006)

Madonna Campaign

Brief: Beeline invites Madonna into Russia and releases her concert. You should use only Madonna's promo photos.

The campaign was outlawed by Moscow government because of the "call to extremism". :)


UNSOLD layout for Playboy magazine promoting new phone Samsung Intuition with Beeline menu inside

COPY: Give her pleasure
Brief: To sell new mobile tariff to marginal teenagers.
Credits: BBDO Moscow
Creative director: Andrey Illiassov
Strategic planner: Sofia Shmatova
Account director: Anna Zakharova
Copywriter: Tanya Moseeva, Ivan Markovsky
Art-director: Yackov Kazhdan

Shortlist of 15 MMFR
“HappyStriped dog” campaign was kind of parody for the Beeline campaigns of theprevious year.
New Beelineoption “Speaking letter” helps you to share your emotions with your voice. Andit’s better than SMS!
Your canchoose several favorite numbers and talk with them for free.
Project forBeeline Ukraine.
Tariff “Simplethings” is trendy again. The same 2 kopeeks per 1 minute.
Beeline
Published:

Beeline

Published:

Creative Fields