The goal of this project is to update the overall image of Crytek as a brand, under which I've tackled topics such as logo re-design, image presentation, typography, iconography, web design...list can go on. This project requires absolute focus on carrying one idea through to the end while being adaptive to every corner of the coverage. So much sweat and fun:)
Supports were provided by peeps from all departments, among whom a few names need to be mentioned:
Graphic Designer: Scarlett Fu
2D Artist: Adam Booth
Graphic Designer: Maximilian Bolduan
Lead Designer: Sean Kiely
Head of Communications: Jens Schäfer
Senior PR Manager: Jennifer Willis
