INSIDE is a video production studio from Russia. The unique style made the studio famous not only in the territory of native land, but also far beyond its borders. Europe, including the desert glaciers of Greenland, the United States of America, Hong Kong flooded with neon lights. Clips of pop musicians and rap artists at the top charts around the world, quad bike safaris in Mongolia, a rally tour on the French Riviera, you can watch more projects at Vimeo.
For five years, dozens of projects have accumulated in the team's portfolio. Until recently, Vimeo dealt with the task of presenting a portfolio. But the studio is growing rapidly. New horizons require a new identity. In addition to the technical features of the future portfolio webapp, there was another task. Each component of the site should convey the style and character of the studio itself. “You may be angry. You can say that it is magnificent, or it is disgusting, just because it will never leave you indifferent."
All studio projects were divided into ten categories. Each category under its stylish cover is placed in the slider of the main page, which meets the site visitor immediately after loading the preloader. Interaction with the slider is reduced to two simple actions: scrolling forward / backward and entering a category. Nothing should distract the visitor of the site. Also, the user should get acquainted with the backstage of the projects, the team and the equipment used on the stage - the entrance to the relevant sections of the site is carried out through the menu button.
Can you imagine how hot the content for the site can be done together with a world-class studio? Surrealistic preloaders deliberately leave an aftertaste of understatement. The categories’s dynamic covers of projects pick up the baton and take the viewer away with a swift wave of emotions.
The team photoset is an another story. The same exposed light gives a completely different shadow pattern on the faces. If you look closely, everyone looks like some kind of animal or mythological creature. This supports the concept of the INSIDE studio team as a tribe.
GEARS & EQUIPMENT
A distinguishing feature of a professional is the technique equipment with which he works. A separate section is highlighted on the site for this topic. Inside it you can familiarize yourself with all the setups used by the team, read about the chips and features of the kits, and also see all the projects shot by the studio on a particular set.