Budweiser is brewing for a better America by donating 175,000 mWh of clean electricity derived from Budweiser’s own Wind Farm at Thunder Ranch in Billings, Oklahoma. This represents a donation equal to the amount of renewable electricity Budweiser uses to produce all the Budweiser consumed in the U.S.
Our challenge was to create a campaign that will not only identify where and how to best apply this excess clean electricity, but also how to communicate the bold initiative.
