Branding Project: Lumberjack Axe Throwing
When Branding Lumberjack, Esports logos and branding were a big inspiration to the project. The client wanted to focus on making lumberjack a high energy brand that would appeal to students and people in their early 20's.
Uniforms were designed to be simplistic and stylish, blacked out hoodies, caps and T-shirts. The client wanted the uniforms to be casual and something you'd be happy to wear out as well as in work.