Famers market style packaging for a range of French cheeses. 

During research I found that a priority for customers buying farmers market foods, sold in a supermarket, was that packaging should be kept to a minimum. It should also have a rustic feel to it. Based on these findings I want my product to have the least possible packaging. 
Whilst researching further into farmers markets, I discovered that paper bags were a common packaging method, as these are cheap, recyclable and reusable, whilst also allowing the products to breathe. This is the approach I chose for my packaging. I wanted to personalise the bag for my chosen product and the Marks and Spencer’s brand. I have achieved this from using another inexpensive method, stickers. The stickers will be used to seal the paper bags, keeping the cheese free from contaminants; they will also hold information about the product inside.