The Client
Leigh Catering is a hospitality business specialising in private functions and corporate events. Using fresh local ingredients they prepare modern British food with a Mediterranean twist. Their mission is to take the hard work and stress out of event planning and catering with their creative, personal, reassuring and efficient approach.
The Process
To differentiate themselves from local competitors and express the uniqueness of their brand we worked on a strategy that expresses their service culture and inspired food through visual story telling. From this strategy we created a new brand identity consisting of a logo system, custom illustrations, colours, typography and photography.
The Result
The business’ new branding offers a delightful digital experience that celebrates Leigh Catering’s vibrant and artisan approach and gives a taster of the experience customers can expect from the personable team. Since the launch of the rebrand and custom developed WordPress website enquiries have already increased by 15%.
