Branding Fantasy Portraits
One of the best branding techniques is pattern interrupts. Used to break up patterns and draw customers into a desired behavior by challenging the way they think. That was the goal with these company founder portraits, where I created fantastical scenes that reflected their band. To further question the viewers eye, we used old photographs previously posted of their social media to both confuse and engage their audience.
For Emma Shipley
Fantastical illustrator and textile designer based in London, it was a true joy bringing her botanical, animal patterns to life for her one of a kind portrait.
For Root Bitters
Founder of his very own spirits and cocktail recipes, I placed the legend himself in his own steam punk inspired urban world of spices and ingredients found in his spirits.
For Cure Fitness
Professional hater and celebrity trainer, Alex Cure is a staple figure in the Miami Beach fitness community. Posed with two professional volleyball stars outside his private training studio, I photoshopped their portrait to reflect the sexy, fit, tongue-in-cheek brand that is Cure Fitness.
