Fromagelle is a private cheese factory that not only produces cheese but also creates a tradition and promotes the right cheese culture in our city. While developing the labels for Fromagelle, we wanted to show how much cheesemakers love their business, their unique handmade work, and soulfulness of the cheese-making process, respect for the recipe and traditions. We decided to use the graphics on paper to create sincere, live hand-drawn illustrations. Each type of cheese has its composition with the use of kitchenware and additional ingredients to highlight the character of the cheese and its special attention to it. The color palette consists of quiet pastel shades surrounding the drawing with a special coziness, and the font Garamond expressively completes it's with classic elements. Thus, for each type of cheese was made not just a label, but a soulful story, which you want to pass from generation to generation.
Client: Cheese factory Fromagelle
Task: The labels development