The overall brand appearance of ASO Europe was in the need for a change to get this global brand closer to the European market.This included their off- and online presence.
The offline toolkit includes the usual corporate items like compliment-cards and writing-paper, but they now also have this great product catalogue. With real plasters and bandages in it! Happy as kid one can now touch and feel the actual product. This adds so much value, compared to just photos.
ASO Europe is well known for their Plasters, Fungal Nail Pens and much more. Dutch retail brands like Etos and Hema have their products in store. Worldwide they deal with even wider scope of retailers.