arbonne
Client
The arbonne community inspires self-confidence to become the best version of yourself and the courage to live your best life. Discover your confidence. Live your best life.
Objective
Rebrand and reimagine arbonne, from brand identity to brand communication.
Solution
We believe in the pure power of transformation, therefore we reimagined a modern, united and diverse community who inspires each other with sustainability & opportunity.
We created pure products and solutions to shape you to be, look and feel better on the inside and out.
what the consultants say today...
Focus group with arbonne Top Selling Consultants (November 2018):
Products are boring
Products feel and look cheap (breaks and wears)
Eager to sell to younger people
Want products that compliment diverse palettes (multi-cultural, multi-ethnic)
Want "bold, sexy & beautiful"
Agency / Agencia: design:success
Creative director / Director creativo: Alejandro Berea
Designers / Diseñadores: Marisol Ortiz & Walter Ávila
