This photo series was made for Sziget Festival ARTZONE.
"When I had an opportunity to create something based on Hungary – Budapest theme one thing always kept in my mind: avoiding all sorts of cliches and a desire to create something that can be interesting for the people living here, but it also may be interesting for foreigners. That’s how I got to the hungarian language and its diversity and surreal speeches inspired me extremly. We have a lot of expressions using everyday, but we do not ever think about how strange the original meaning of terms are and we can connect a dozen visions to them. I think it would be exciting project to visualize something which can’t be noticed in our regular, sometimes a little bit boring life, moreover shuffling all of it into a fashion photography series. Series were created in collaboration with Agnes Tar, who helped to extract the concept, and she shot all photos of the beautiful Alexandra László by using the main theme material."
"When I had an opportunity to create something based on Hungary – Budapest theme one thing always kept in my mind: avoiding all sorts of cliches and a desire to create something that can be interesting for the people living here, but it also may be interesting for foreigners. That’s how I got to the hungarian language and its diversity and surreal speeches inspired me extremly. We have a lot of expressions using everyday, but we do not ever think about how strange the original meaning of terms are and we can connect a dozen visions to them. I think it would be exciting project to visualize something which can’t be noticed in our regular, sometimes a little bit boring life, moreover shuffling all of it into a fashion photography series. Series were created in collaboration with Agnes Tar, who helped to extract the concept, and she shot all photos of the beautiful Alexandra László by using the main theme material."
Art Direction, creative concept: Pápay Fanny
Photo, cretaive concept: Tar Ágnes
Styling: Nguyen Lujza, Rozsnyai-Kovács Kincső
Makeup: Ágopcsa Tímea
Modell: László Alexandra
