"Aurore" was a challenge for us.

We had one mission from our client F'autor Winery, to show the northern lights without using its representative colors. So we decided to look further and focus on the whole cosmic process around it. Here comes the wiki explanation: Auroras are the result of disturbances in the magnetosphere caused by solar wind.

The Sun and the Planet Earth maybe the strongest connection for the humankind. That's what Aurore represents.

Both the star and the planet have geometric forms, straight golden lines.

black, white and gold

night, day and aurora borealis

The paper has a very thick texture and embossed diagonal lines.

The label goes round the bottle, which makes it even more fascinating.

Billboards

Wine catalog

LED animation

Design by Sergiu Colesnic

Animation and presentation by Beatrice Moraru

Photography by Igor Schimbator