NOMOREMUNDAZE was an experimental idea from an experimental client for an experimental coffee.
The Goal of NOMOREMUNDAZE was to make it feel like it’s the weekend everyday. To bring excitement and fun into the mundane and monotonous. The aim was to eradicate that “ah no tomorrow is Monday” feeling we all get from time to time. This was portrayed through fun colourful visuals, something lacking in the coffee industry.
Client brief included: Naming, visual identity and creative strategy.