As a multicultural city, Jakarta has all it takes. A Nation’s capital city, modern cityscapes, alongside with melting pot of multi-ethnicity, unique local taste, and distinctive culture society. But with rapid growing city movement, it is a rare thing to see some of Jakarta’s culture that still exist. Jakarta Culture Shopping Series of Tote Bags is designed to change the perception about how people can still have a modern lifestyle habit without departing their cultural heritage. A Change that makes Jakarta becomes truly modern cultural experience for its people.