Intel CES "Mega Experience"
In January 2018 the team at Tool of North America worked with Intel to create what we called the "Mega Experience" at CES in Las Vegas. The experience consisted of 3 unique tech driven installations including a 360 projection mapped autonomous driving simulation, an interactive 5G inspired LED tunnel and an AI inspired augmented reality tower. Aramique and Jeff Crouse led the creative charge assembling an international dream team of creative technologists, designers and fabricators to push the limits of immersive technologies.
5G
An Interactive LED tunnel was built to help show the power of future 5G technologies. The tunnel was programmed with a custom Web GL application and equipped with a series of motion sensors that detected gestures to trigger animations inside the tunnel.
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Through projection mapping and haptic seat effects, visitors were placed in an immersive ride through the eyes of an autonomous vehicle. The holographic demo had seating for up to 9 guests and was designed to feel like a car.
AI
A 13 ft. tall large cylindrical tower structure for Intel's Smarter Worlds was also built to go with an AI experience. The tower structure represented the vast data housed and scanned by AI in the cloud. The tower was equipped with several markers. When paired with an AR app-enabled tablet it allowed visitors to immerse themselves in an AI-powered journey. The goal was to take users on a journey that explains how much can be done with AI technology.
Production Company : Tool of North America
Director : Aramique
Interactive Director: Jeff Crouse
Creative Technologists: Martial Geoffre-Rouland, Benjamin Petit, Antoine Vanel, Lars Berg, Richard Mattka, Ivan Safrin
Art Directors: Ryan Hawthorne, Mau Morgo
Fabrication & Technical Partners: Volvox Labs, Stand and Build
3D Content: Bloc D
Industrial Designer: Stevie Nicole Meder
Executive Producer: Selcen Onsan
Composer: Gary Gunn
