BRIGGS EGO PURE
CG ART I VFX I ANIMATION
We wanted to create a cinematic look for an CG object, with a nice and clean motion, and with a color grading mood. Was important for us to make space feel can frame our CG object, this project takes around 27 days to get done..
Brand: BRIGGS INTERNATIONAL
Product: EGO PURE
Client: Alicia Studio
Animation CG Production: LOVO VFX
REFERENCES PICS FROM CLIENT
H O W W E M A D E I T
We set an animation sequence that describes the specification parts and functionality of Ego Pure, and at the same time we create a layout camera movements to enhance the story telling.
We separate the background using a volume light and contrast between a hard surface from the backs and the soft white nice and clean foreground of the ego pure object. The LayOut was created over a cylinder wall, that let us to place a split light from the top, making a hard shadows on backs and shiny glow lights over the CG Object.
Finally we spend a long time compositing different lights volumes to make the smaller details push the sense of beauty of this scene.
VFX LayOut Design / Compositing
CGI 3D Modeling / Water Simulation
RENDER Texturing / Lighting Rendering
This are final stills of CG ANIMATION.
C O M P L E X F R A M E
This still frame, has all the important part of the object, becase show the functionality and the final look of the project sense, at the same time this was one of the most complex sequence, cause the water had must worked on the correct way of the object.