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    Full re-brand for a lifestyle photography business and "Love your Life" movement, "The Leo Loves". We worked on naming strategy and identity deve… Read More
    Full re-brand for a lifestyle photography business and "Love your Life" movement, "The Leo Loves". We worked on naming strategy and identity development, including logo, custom type, font selection, colors, patterns, and other marketing collateral. Read Less
    Published:
One of our favorite and most inspirational projects to date, Erin Oveis Brant hired us to help her with a rebrand of her lifestyle photography business. After a couple of strategy consultations, it became clear that Erin wanted to be more than just a photographer - she wanted to start a movement. 
 
A bright and cheerful wife and mother of two adventurous young boys, Erin loves life. Her photos are a clear testimony to her positive outlook and fascination with discovering new "Everyday Adventures" for her family and clients. Her vision is to spread "love of life" to families across the country.
 
We helped Erin develop and pursue her vision through strategy consultations where she decided on a name she had been excited about for years, The Leo Loves. A Leo herself, Erin relates to the creative, enthusiastic, and warm traits of the sign.
 
Erin is a multi-talented individual with an interest in pursuing new things. With this new brand, Erin intends to expand out into other her areas of interest and expertise, including writing and design (The Leo Loves Design, The Leo Loves Writing, etc.), all with the goal of helping others to recapture the art of loving their lives.