Kino Royal
Industrial Loft Restaurant
Kino Royal is a trendy restaurant in the centre of Ruse, Bulgaria. The principal aim of the branding was to create a modern, simplistic and genuine identity with an elegant undertone that resonates with the history embedded in the location. The restaurant is situated where one of the first cinemas in Bulgaria opened 120 years ago. Hence the name of the venue Kino (meaning “cinema” in Bulgarian). The cinematic history is implemented in the font selection and the logo stamp which is a nod to the classic film reel cases.
Kino Royal's brand identity unifies both the history and the current interior with its lavish gardens and industrial elements. The applications utilise a subdued green colour palette with a minimal design approach, resulting in a restaurant that welcomes its clients by being authentic and refined.
Service: Brand Identity, Logo Design, Menu Design, Print Design
Art Direction & Graphic Design: Desislava Danova
Year: 2019
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