Tasks: Naming and visual style for the new brand of pet shops.
Client: Detsky Mir
Agency: MullenLowe Moscow
Creative Director: Mikhail Panteleev
Art Director: Daria Kaurtseva
Copywriters: Anna Lukyanova, Mikhail Panteleev
Designer: Ekaterina Sharf
Planners: Ekaterina Aksenova, Kseniya Ponomareva
Account managers: Mariya Boykova, Valeriya Danilina, Olga Sergeeva
