Shweta Mohapatra's profile

Sesame Street India: Branding + Packaging of show 2007

I worked as an consultant on sesame street India show ( Miditech ) from 2006-07, was a fantastic learning experience working in-depth with children's content. I worked on the branding and packaging for Sesame Street India Show. The brief was to create something that is uniquely Indian, incorporating the sights and sound of an Indian street, and to make it enticing and visually rich for a child without making too cluttered or kitchy. Here are few illustrated backgrounds done for the packaging of the show 'Gali Gali Sim Sim' (Sesame street, India).  I also used animated transitions to link up the show which has a magazine format so the packaging helps in unifying the entire episode together and helps in easy navigation from live-action, animation and puppet segments. 

Scope of the Project : Content Design, Branding, Strategy Design, Television Promo and Packaging
Sesame Street India: Branding + Packaging of show 2007
Published:

Sesame Street India: Branding + Packaging of show 2007

Published: